Pricing that scales
with your group
Your price depends on three things: how many locations you manage, which solutions you need, and how much support you want.
How many locations do you manage?
Per-location cost decreases as your network grows.
€169
/ location / month
All-in pricing for 1–2 locations. No per-feature add-ons required.
Local SEO
Improve visibility on Google & AI search.
Keyword strategy per location
AI-powered keyword generator
SEO score & performance
Discovery and notoriety performance
Competitive benchmark and local ranking
AI-generated Google posts
Listing Management
Keep your information accurate everywhere.
50+ platform sync
Automatic missing listing creation
Optimization score
Personalized recommendations
Menu updates
Alerts for missing info & errors
Multi-location info duplication
Reputation
Turn reviews into growth signals.
Centralized review management
Highly customizable AI review response agent
AI-powered review reply suggestion
Automated replies with AI
Sensitive topic alerts
Reputation and performance insights
Review semantic analysis
Automated performance reports
Social Media
Scale local content effortlessly.
AI-assisted content creation
Publish across Instagram, Facebook and TikTok
Multi-location posting with AI-powered local adaptations
Shared media library
Story scheduling
Messages and comments centralization
Inspiration and competitive benchmark
Step 2 · Choose your plan
Pick the plan that fits your ambition
Three plans, designed for hospitality groups at every stage. All include onboarding and a dedicated CSM.
Essential
Starting plan
Build a strong local foundation across all your locations.
From
€99
/ loc / mo
Presence Management across Google and 5 key local platforms
Local SEO to improve your visibility on Google
AI-powered Review Management with centralized reviews and reply automations
Customer Insights through semantic analysis and performance tracking
Dedicated Customer Success to help you maximize your results
Growth
Popular choice
For growing hospitality groups that want to be found everywhere.
From
€120
/ loc / mo
Everything in Essential
Presence Management across 50+ platforms
Advanced Review Management with automations on more review platforms
AI-powered Content Creation for listings and local content
Advanced Performance Insights across your locations
MCP Access to connect Malou with AI assistants
Recommended
Full
For ambitious groups
Built for hospitality groups with advanced local marketing needs.
From
€151
/ loc / mo
Everything in Growth
Social Media Management with publishing and scheduling tools
Menu Sync & Publishing directly on Google
Multi-location Governance for large hospitality groups
Strategic Guidance with priority support from our experts
Custom Setup tailored to your organization
Add-ons to go further
Bolt on additional modules to your plan as your group grows.
Store Locator
Add-on
Drive more traffic from Google & AI search with high-performing local pages.
SEO and GEO-optimized local pages
Structured data
AI-ready architecture
Boosters
Add-on
Generate more reviews and social media followers consistently.
Physical review collection tools
Digital campaign support
Continuous review flow
Choose your level of support
Run it yourself with our platform, or let our hospitality experts handle it for you.
Most popular
MalouApp — Stay in control
Manage your local growth with full visibility and our self-serve platform.
Full access to the platform
AI Agent to save time
Personalized onboarding
Dedicated CSM support
Copilot — Let us handle it for you
Our hospitality experts manage your local marketing operations for you.
Everything in MalouApp offer
SEO and keyword strategy definition
Social content creation & publishing
Strategic monthly recommendations
Shootings photos pour vos contenus
Simple plans, measurable results
+160%
Average traffic increase in one year
4.6
Average rating across customers
3500+
Hospitality groups trust Malou
FAQ
Your questions, answered
Common questions from multi-location groups evaluating Malou.
How does location-based pricing work?
Our pricing is based on the number of locations you manage. The more locations you have, the lower the cost per location. This ensures fairness regardless of your network size.
Do you offer annual billing discounts?
Yes, annual billing comes with a 15% discount compared to monthly billing. Speak to our team for enterprise-level discounts.
What happens if I add more locations mid-contract?
New locations can be added at any time. Pricing for additional locations is prorated for the remainder of your current billing period.
What's included in the onboarding process?
Every plan includes a personalized onboarding: a dedicated CSM walks your team through the platform, helps you set up your locations and integrations, and tailors the AI agent to your brand voice. Onboarding can start 48h after the signature.
What's the difference between MalouApp and Copilot?
MalouApp gives your team full self-serve access to manage local marketing on their own. Copilot adds a dedicated team of hospitality experts who run review management, social content, and strategic recommendations on your behalf — you stay in the loop without doing the work.
We put The double bites to satisfy you
Increase your visibility on Google and social networks with Malou.
